The Burning describes something we all have inside of us. As land managers, we are constantly striving to improve. It's a 24/7 mentality. It's not typical, and not every hunter has it. How can I make the ground better than I found it? How can I create a better habitat? More bedding cover? Plant more food? Harvest bigger bucks? How can I increase my age class and better manage the buck to doe ratio? How do I achieve the healthiest deer herd possible? The desire to constantly make the land and hunting better... that's what we call the Burning here at Hooyman®. It's a desire inside of land managers that only grows with time.
Our goal is simple: make it better than you found it.